As a Thumbnail Designer, you’ll be the creative force behind our video covers, making them eye-catching and scroll-stopping. Your designs will play a vital role in driving engagement on platforms like YouTube, LinkedIn, and Instagram. If you have a strong design aesthetic, love playing with colors and typography, and understand what makes people click—this role is for you!
📍 Your Typical JD Checklist:
- Location: Gurgaon.
- Work Timings: 10 AM to 7 PM, Monday to Friday
- CTC: Based on experience and skills
- Experience: 6 months–2 years in any creative industry
- Reporting To: Director, Masters’ Union Creative Studio
🎯 What Will Your Day-to-Day Work Look Like?
- Design scroll-stopping thumbnails for YouTube videos, podcasts, and social campaigns.
- Create designs that are optimized for click-through rates (CTR), using catchy visuals and engaging headlines.
- Collaborate with writers, video editors, and content strategists to understand video themes and align visuals accordingly.
- Develop and maintain a consistent visual style for our channels, ensuring a cohesive brand look.
- Conduct A/B testing of thumbnails and analyze performance metrics to understand what works.
- Stay updated with current design trends, platform algorithms, and audience preferences.
🛠️ Skills Required for the Role:
- Design Tools Proficiency: Mastery in tools like Photoshop, Illustrator, and Canva is a must.
- Typography & Composition: Strong understanding of fonts, colors, and layout techniques.